Advertising Strategy: The Path to Advanced Campaigns Mastery

Course Overview

• Course Title: Advertising Strategy: The Path to Advanced Campaigns Mastery
• Instructor: Radmyr Growth
• Target Audience:
  • Marketing professionals
  • Business owners
  • Beginners in advertising
  • Anyone interested in advertising
• Prerequisites: Basic knowledge about Advertising

Curriculum Highlights

• Key Topics Covered:
  • The Foundations of Advertising
  • Market Research & Audience Insights
  • Branding Mastery
  • Campaign Design & Implementation
  • Creativity in Advertising
  • Measuring Success
  • Digital Advertising
  • Global Advertising
  • The Future of Advertising
• Key Skills Learned:
  • Analyze market and identify target audience
  • Create powerful brand identity
  • Design and launch effective campaigns
  • Generate ideas and write persuasive copy
  • Use KPIs and analytics tools
  • Explore content marketing, social media ads, email marketing, and mobile advertising
  • Adapt to international markets and cultural differences
  • Stay updated with AI, VR, AR, and blockchain in advertising

Course Format

• Duration: 14.5 hours on-demand video
• Format: Self-paced online course
• Resources:
  • 13 articles
  • 13 downloadable resources
  • Access on mobile and TV
  • Certificate of completion