Professional Certificate in SMM Social Media Marketing

Course Overview

• Course Title: Professional Certificate in SMM Social Media Marketing
• Instructor: MTF Institute of Management, Technology and Finance
• Target Audience:
  • Professionals seeking to enhance communication skills
  • Entrepreneurs aiming to promote their businesses
  • Individuals interested in career development in digital marketing
  • Businesses looking to improve brand management and customer engagement
• Prerequisites: None

Curriculum Highlights

• Key Topics Covered:
  • Introduction to SMM
  • Functionality of SMM manager
  • Marketing analysis in SMM
  • How to design Instagram profile
  • SMM Approaches and Tools
  • Promotion
  • Process of work with stakeholders
  • Personal brand and clients searching
• Key Skills Learned:
  • Effective communication and marketing strategies
  • Brand building and management
  • Customer engagement and community building
  • Targeted advertising and campaign management
  • Social media listening and performance analysis
  • Brand reputation management

Course Format

• Duration: 2 hours on-demand video
• Format: Self-paced online course
• Resources:
  • 11 articles
  • 9 downloadable resources
  • Access on mobile and TV
  • Certificate of completion