Course Overview
- Course Title: Master in Marketing Strategy and Marketing Management
- Instructor: Arun Singhal
- Target Audience: Marketing professionals, students, and anyone interested in gaining excellence in marketing strategy
- Prerequisites: Open mind
Curriculum Highlights
- Key Topics Covered:
- What is Marketing Strategy
- What is Excellence in Marketing Strategy
- Formulating an Excellent Marketing Strategy
- Implementing a Marketing Strategy Excellently
- Key Skills Learned:
- In-depth understanding of marketing strategy
- Actionable advice, tools, techniques, processes, and methodologies
- Developing real-life marketing strategies
Course Format
- Duration: 11.5 hours on-demand video
- Format: Self-paced online course
- Resources: Assignments, 59 downloadable resources, access on mobile and TV, certificate of completion