Public Relations: Become a Media Star by Pitching with Video

Course Overview

• Course Title: Public Relations: Become a Media Star by Pitching with Video
• Instructor: TJ Walker
• Target Audience:
  • Professionals seeking media exposure
  • Individuals aiming to build thought leadership
  • Those interested in improving on-camera interview skills
• Prerequisites:
  • Video recording device on cell phone, tablet, or computer

Curriculum Highlights

• Key Topics Covered:
  • Creating numerous interview requests
  • Generating more publicity
  • Building thought leadership
  • Creating evergreen content
  • Establishing name ID with journalists
  • Developing on-camera interview skills
• Key Skills Learned:
  • Strategic use of YouTube videos for PR
  • Techniques to increase media coverage
  • Enhancing on-camera presence
  • Building relationships with journalists

Course Format

• Duration: 1.5 hours on-demand video
• Format: Self-paced online course
• Resources:
  • 7 articles
  • 5 downloadable resources
  • Access on mobile and TV
  • Certificate of completion