Data Storytelling: Communicating Data Insights Effectively

Course Overview

• Course Title: Data Storytelling: Communicating Data Insights Effectively
• Instructor: MTF Institute of Management, Technology and Finance
• Target Audience:
  • Data analysts
  • Business managers
  • Researchers
  • Anyone who needs to present data
• Prerequisites:
  • No prior expertise in data analysis tools necessary
  • Willingness to learn how to present data effectively

Curriculum Highlights

• Key Topics Covered:
  • Understanding Your Foundation
  • Designing for Impact
  • Crafting Your Narrative
• Key Skills Learned:
  • Understand your audience and context to tailor your data communication
  • Apply principles of visual perception to design effective data visualizations
  • Select the most appropriate visual displays for different types of data and messages
  • Eliminate clutter and enhance the clarity and impact of your visual displays
  • Strategically use pre-attentive attributes to focus your audience's attention on key insights
  • Craft compelling narratives around your data using essential storytelling elements
  • Structure your data story with logical flow (horizontal and vertical logic)
  • Analyze and learn from examples of effective data stories
  • Translate data insights into actionable recommendations for business outcomes

Course Format

• Duration: 1.5 hours on-demand video
• Format: Self-paced online course
• Resources:
  • 2 articles
  • 2 downloadable resources
  • Access on mobile and TV
  • Certificate of completion