
Online-Marketing: Sales Funnel Grundlagen und Landingpages
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Online‑Marketing: Sales Funnel Grundlagen und Landingpages – Sebastian Glöckner Marketing
Updated July 2026 – Free Udemy course for anyone searching “free online‑marketing course”, “sales funnel Udemy course” or “learn sales funnel online”. This German‑language training teaches the complete sales‑funnel workflow, from basic concepts to six high‑converting funnel types, and equips you with practical landing‑page techniques that lead to measurable revenue growth.
What You'll Learn
- Build a complete sales‑funnel architecture that captures leads and drives conversions in any niche.
- Master the six foundational sales‑funnel models, including classic Opt‑In, Upsell/Downsell, and 0‑Euro funnels.
- Learn how to integrate webinar funnels for live‑event marketing and high‑ticket sales.
- Understand email‑marketing sequences that nurture prospects through every funnel stage.
- Create high‑performing landing pages that align with each funnel type and boost click‑through rates.
- Implement split‑testing strategies to continuously improve funnel performance.
- Apply automation tools that allow your funnel to generate revenue while you sleep.
- Analyze key metrics such as conversion rate, cost‑per‑lead, and lifetime value to scale results.
Course Details
- Instructor: Sebastian Glöckner Marketing
- Rating: 4.6 stars (based on student reviews)
- Language: German (de‑DE)
What This Course Covers
Grundlagen des Verkaufstrichters
- Definition und Bedeutung des Sales Funnels im Online‑Marketing
- Psychologische Prinzipien, die Kaufentscheidungen beeinflussen
- Überblick über den Funnel‑Prozess von Awareness bis Conversion
Klassischer Opt‑In Funnel
- Aufbau einer Lead‑Capture‑Seite mit überzeugendem Angebot
- Erstellung von Dankesseiten, die den nächsten Schritt einleiten
- Automatisierte E‑Mail‑Sequenzen, die Vertrauen aufbauen
Upsell & Downsell Funnel
- Strukturierung von Haupt‑ und Zusatzprodukten für maximale Wertschöpfung
- Techniken zur Preispsychologie, die den durchschnittlichen Bestellwert steigern
- Integration von Downsell‑Optionen, um Kaufabbrüche zu reduzieren
Webinar Funnel
- Planung und Promotion eines Live‑Webinars als Funnel‑Trigger
- Nutzung von Registrierungs‑ und Erinnerungs‑E‑Mails für höhere Teilnahmequoten
- Nachfass‑Strategien, die Webinar‑Teilnehmer in zahlende Kunden verwandeln
0‑Euro Funnel
- Erstellung von kostenlosen Angeboten, die Traffic aus bezahlten Anzeigen anziehen
- Aufbau von Trust‑Signals, um sofortiges Interesse zu wecken
- Übergang von kostenlosem Lead zu kostenpflichtigem Produkt ohne Friktion
Free Plus Shipping Funnel
- Kombination aus kostenlosem Produkt und Versandgebühr zur schnellen Kundengewinnung
- Logistik‑ und Fulfillment‑Tipps für reibungslose Abwicklung
- Upsell‑Strategien, die den Kundenwert nach dem ersten Kauf erhöhen
Who Should Take This Course
- Beginners in online marketing who need a solid sales‑funnel foundation.
- Small‑business owners looking to increase web‑based revenue without hiring agencies.
- Freelancers and consultants who want to offer funnel‑building services to clients.
- Aspiring digital entrepreneurs planning to launch a product or webinar.
- Marketers seeking to replace scattered tactics with a systematic funnel strategy.
Prerequisites
- No prior experience needed — this course is beginner‑friendly.
- Basic familiarity with internet browsers and email accounts is helpful.
- Optional: Understanding of simple copywriting principles enhances learning speed.
Why Enroll in This Course
Enroll now to take advantage of a free coupon that provides 100 % off for a limited time. The training delivers a step‑by‑step roadmap that many paid alternatives lack, focusing on actionable funnel construction rather than theory alone. Because the content is hosted on Udemy, you receive lifetime access, allowing you to revisit lessons whenever you need a refresher.
Course Highlights
- Lifetime access to all video lessons and downloadable resources.
- Self‑paced format lets you learn sales‑funnel concepts on your own schedule.
- Certificate of completion that can be added to LinkedIn or a résumé.
- Practical assignments that guide you through building real funnels from scratch.
- Mobile‑friendly interface enables learning on smartphones or tablets.
- Ongoing updates ensure the material stays aligned with current marketing trends.
Frequently Asked Questions
Q: Is this course really free?
A: Yes, the Udemy platform currently offers a 100 % discount coupon, making the entire curriculum available at no cost for a limited period.
Q: What will I learn in this sales funnel course?
A: You will master the six core funnel models, create high‑converting landing pages, set up email automation, and learn how to scale each funnel for continuous revenue generation.
Q: Do I get a certificate after completing this course?
A: Upon finishing all modules and passing the optional quizzes, Udemy issues a certificate of completion that you can showcase on professional profiles.
Q: Is this course suitable for beginners?
A: Absolutely. The instructor starts with fundamental concepts and gradually builds complexity, ensuring newcomers can follow without prior marketing experience.
Q: How long do I have to enroll for free?
A: The free‑coupon promotion is time‑sensitive; it remains active until the allocated quota is reached or the offer expires, so early enrollment is recommended.
Final Thoughts
Online‑Marketing: Sales Funnel Grundlagen und Landingpages equips beginners and early‑stage marketers with the exact tools needed to design, launch, and optimize profitable sales funnels. Grab the
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