Course Overview
- Course Title: Strategic Product Development: A Practical Guide to Research
- Instructor: MTF Institute of Management, Technology and Finance
- Target Audience:
- Aspiring product managers
- Entrepreneurs
- Business professionals
- Prerequisites:
- No prior experience needed
- Passion for innovation and a desire to learn
Curriculum Highlights
- Key Topics Covered:
- Human-centric design for innovative product development
- Qualitative and quantitative research for strategic insights
- Customer feedback analysis for product strategy refinement
- Translating research into actionable strategies
- Key Skills Learned:
- Mastering human-centric design
- Applying qualitative and quantitative research methods
- Analyzing customer feedback
- Developing actionable product strategies
Course Format
- Duration:
- 2.5 hours on-demand video
- 13 articles
- 5 downloadable resources
- Format: Self-paced online course
- Resources:
- Access on mobile and TV
- Certificate of completion


