Master in Product and Brand Management- FMCG, FMCD etc.

Course Overview

• Course Title: Master in Product and Brand Management- FMCG, FMCD etc.
• Instructor: Arun Singhal
• Target Audience:
  • Marketing professionals
  • Aspiring product managers
  • MBA students
  • Individuals interested in FMCG and FMCD industries
• Prerequisites:
  • Open mind
  • Willingness to learn
  • Desire to build a successful career in marketing

Curriculum Highlights

• Key Topics Covered:
  • Excellence in Product Management
  • Tools and techniques: SWOT, STP, 4Ps, U&A, Concept Testing, GTM Strategy, Digital Marketing
  • Building Excellence in Product Management
  • Formulating Innovative Strategies for Existing Products
  • Implementing Strategies
  • New Product Introduction
  • Brand Building
  • Digital Marketing
  • Real Life Case Reviews and Studies
• Key Skills Learned:
  • Product management strategies
  • Brand management techniques
  • Digital marketing tactics
  • Innovative strategy formulation
  • Practical experience through internships

Course Format

• Duration: 8.5 hours on-demand video
• Format: Self-paced online course
• Resources:
  • Assignments
  • 11 articles
  • 87 downloadable resources
  • Access on mobile and TV
  • Certificate of completion
  • Enrichmentor's Certificate of Proficiency
  • Practical Experience through internships
  • Real Life Case Reviews and Studies
  • 30 days Money Back Guarantee
  • Clear your doubts on this topic any time while doing the course through a Google Meet

Special Offer (If Applicable)

• Limited Time Coupon Code: N/A