Business

Omnichannel Sales & Service Management: Professional Diploma

Course Overview

  • Course Title: Omnichannel Sales & Service Management: Professional Diploma
  • Instructor: Md. Aliful Islam
  • Target Audience:
    • Sales and service professionals
    • Business owners and managers
    • Marketing and customer experience specialists
    • Individuals aiming to stay ahead in the digital-first business environment
  • Prerequisites: Interest in Omnichannel Sales and Customer Service

Curriculum Highlights

  • Key Topics Covered:
    • Omnichannel Fundamentals
    • Customer Journey Mapping
    • Sales Strategies for Success
    • Service Excellence
    • Technology & Tools
    • Metrics & Analytics
  • Key Skills Learned:
    • Understand the core principles of omnichannel sales and service management.
    • Analyze customer behaviors, expectations, and preferences across multiple channels.
    • Design effective omnichannel sales frameworks.
    • Implement strategies for providing consistent and seamless customer support.
    • Develop a customer-centric approach.
    • Utilize data analytics to track, measure, and improve omnichannel performance.
    • Integrate technology platforms, including CRM and automation tools.
    • Optimize marketing and sales campaigns.
    • Identify and address common challenges in managing omnichannel sales operations.
    • Leverage social media, email, and other digital channels.
    • Create actionable strategies for aligning in-store and online sales channels.
    • Build and manage a cross-functional team.
    • Ensure brand consistency across all communication and service platforms.

Course Format

  • Duration: 2 hours on-demand video
  • Format: Self-paced online course
  • Resources:
    • Access on mobile and TV
    • Certificate of completion
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