Google Analytics 4 (GA4): Become a Web Analytics Specialist!

Course Overview

• Course Title: Google Analytics 4 (GA4): Become a Web Analytics Specialist!
• Instructor: Anton Voroniuk
• Target Audience:
  • Digital marketers
  • Web analysts
  • Business owners
  • Marketing professionals
• Prerequisites:
  • Basic knowledge of digital marketing is desirable, but not required
  • It is recommended to have a website to execute the steps taught in this course
  • Completion of all practical tasks increases the effectiveness of the course

Curriculum Highlights

• Key Topics Covered:
  • Fundamentals of web analytics
  • Key Performance Indicators (KPIs)
  • Google Analytics 4 setup
  • Google Tag Manager setup
  • Data analysis techniques
  • Standard and custom reports in GA4
  • GA4 Exploration
  • E-commerce tracking
  • Integration with Google products
• Key Skills Learned:
  • Mastery of GA4 interface
  • Tracking custom events and conversions
  • Effective data analysis
  • Navigating GA4 reports
  • Advanced analysis with GA4 Exploration
  • Setting up e-commerce tracking
  • Integration with Google Ads, Tag Manager, and Search Console

Course Format

• Duration: 10.5 hours on-demand video
• Format: Self-paced online course
• Resources:
  • 6 articles
  • 7 downloadable resources
  • Access on mobile and TV
  • Certificate of completion

Special Offer (If Applicable)

• Limited Time Coupon Code: N/A