Marketing

Emergency Media Training: You Can Face a Reporter In 2 Hours

Course Overview

  • Course Title: Emergency Media Training: You Can Face a Reporter In 2 Hours
  • Instructor: TJ Walker
  • Target Audience:
    • Individuals facing an upcoming media interview
    • Executives and spokespersons
    • Anyone needing quick media training
  • Prerequisites:
    • Video recording device on cell phone, tablet, or PC

Curriculum Highlights

  • Key Topics Covered:
    • Preparing for a media interview within 2 hours
    • Developing a message
    • Having a strategy for answering questions
    • Creating sound bites
    • Looking good on TV
  • Key Skills Learned:
    • Effective message preparation
    • Question answering strategies
    • Sound bite creation
    • On-camera presentation skills

Course Format

  • Duration: 1 hour on-demand video
  • Format: Self-paced online course
  • Resources:
    • 6 articles
    • 3 downloadable resources
    • Access on mobile and TV
    • Certificate of completion
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