Run Digital Marketing Ad Using Google Adwords Express

Introduction

Are you looking to boost your business's online presence but find Google Adwords overwhelming? You're not alone. Many small business owners and marketers struggle with the complexities of digital advertising. That's where the course "Run Digital Marketing Ad Using Google Adwords Express" comes in. This course offers a straightforward solution, teaching you how to effectively use Google Adwords Express to launch successful PPC campaigns in just 7 minutes. Whether you're a beginner or looking to refine your skills, this course promises to simplify your digital marketing efforts and drive consistent traffic to your website.

Course Details

Course Curriculum Overview

The course "Run Digital Marketing Ad Using Google Adwords Express" is designed to be comprehensive yet concise, covering the essentials of digital marketing and PPC advertising. The curriculum includes:

Understanding Digital Marketing Fundamentals: An introduction to the basics that every marketer should know.
Launching PPC Campaigns: Step-by-step guidance on setting up a PPC campaign using Google Adwords Express.
SEO Basics: How to optimize your ads for better visibility.
Keyword Research: Techniques to find the right keywords for your campaigns.
Ad Copywriting: Tips on creating compelling ad content.

Key Learning Outcomes

By the end of the course, students will be able to:

Launch a PPC campaign in just 7 minutes.
Drive consistent traffic to their website or landing page.
Use basic SEO techniques to enhance their business's online presence.
Create high-quality ads that attract leads and sales.

Target Audience and Prerequisites

This course is ideal for:

Small business owners looking to market their business online.
Marketers who want to simplify their digital advertising strategies.
Anyone interested in launching a career in digital marketing.

The only prerequisites are:

A computer with an internet connection.
A Gmail account.
An interest in digital marketing and a desire to run PPC ads.

Course Duration and Format

The course is concise, with 1.5 hours of on-demand video content and 4 supplementary articles. It is accessible on mobile and TV, making it convenient for learners to study at their own pace. Upon completion, students receive a certificate that can be a valuable addition to their professional portfolio.

Instructor Background

The course is taught by Yasir Ahmed, MBA, an experienced instructor with over 1.9 million enrollments on Udemy. With 50 courses and over 8,500 reviews, Yasir has a strong track record of delivering high-quality educational content. His 4.1 instructor rating and 488,188 students across 41 courses speak to his expertise and teaching ability.

Benefits & Applications

Practical Skills Gained

Students of this course will acquire practical skills that are immediately applicable. These include:

Quick Campaign Setup: Master the art of launching a PPC campaign in just 7 minutes.
SEO Optimization: Learn basic SEO techniques to improve your ad's visibility.
Effective Ad Copywriting: Craft compelling ad content that converts.

Real-World Applications

The skills learned can be applied in various scenarios:

Small Business Marketing: Use Google Adwords Express to drive traffic and sales for your small business.
Freelance Digital Marketing: Offer digital marketing services to clients and earn money by managing their PPC campaigns.
Personal Branding: Enhance your personal or professional brand's online presence through targeted advertising.

Career Relevance

The course is highly relevant for those looking to enter or advance in the digital marketing field. It provides foundational knowledge and practical skills that are in demand in today's job market. Whether you're aiming to work in-house for a company or as a freelance marketer, these skills will set you apart.

Industry Alignment

Google Adwords Express is a widely used tool in the digital marketing industry. By mastering this platform, you align yourself with industry standards and practices, making you a valuable asset to any marketing team or client base.

Standout Features

Unique Course Elements

What sets this course apart is its focus on simplicity and speed. The promise of launching a PPC campaign in just 7 minutes is a unique selling point that appeals to busy entrepreneurs and marketers.

Learning Materials and Resources

The course includes:

On-Demand Video: 1.5 hours of video content that you can watch at your convenience.
Supplementary Articles: 4 articles that provide additional insights and tips.

Support Features

Students have access to:

Mobile and TV Access: Study the course on the go or from the comfort of your living room.
Certificate of Completion: A valuable credential to showcase your skills.

Course Updates Policy

The course content is regularly updated to ensure it remains relevant and reflects the latest best practices in digital marketing and Google Adwords Express.

Student Success

Learning Outcomes

Students report significant improvements in their ability to set up and manage PPC campaigns effectively. They appreciate the course's practical approach and the immediate results they can achieve.