Course Overview
- Course Title: Professional Diploma in CRM Platforms Management
- Instructor: MTF Institute of Management, Technology and Finance
- Target Audience: Business experts, tech experts, and individuals interested in banking, retail, CRM, fintech, and digital implementation
- Prerequisites: None
Curriculum Highlights
- Key Topics Covered:
- Business Principles of Customer Relationship Management
- Multichannel Sales, Service, Marketing, and Business Management
- Operational CRM
- Analytical CRM
- Partners CRM
- Key Skills Learned:
- Sales Management
- Service and claims Management
- Cross-sale and up-sale
- Digital Channels building
Course Format
- Duration: 2 hours on-demand video
- Format: Self-paced online course
- Resources:
- 12 downloadable resources
- Access on mobile and TV
- Certificate of completion