Marketing

Blogging and Influencer Marketing

Course Overview

  • Course Title: Blogging and Influencer Marketing
  • Instructor: Anton Voroniuk
  • Target Audience:
    • Digital marketing professionals
    • Business owners
    • Social media managers
    • Content creators
  • Prerequisites: None

Curriculum Highlights

  • Key Topics Covered:
    • Introduction to blogging and influencer marketing
    • Differences between influencers and bloggers
    • Best platforms for blogging
    • Content creation techniques
    • Setting goals for collaborations
    • Searching and analyzing bloggers' profiles
    • Briefing and communicating with bloggers
    • Measuring influencer marketing campaign results
    • Creating effective influencer marketing strategies
  • Key Skills Learned:
    • Identifying and collaborating with influencers
    • Developing and implementing influencer marketing strategies
    • Creating engaging content for blogging platforms
    • Analyzing and measuring campaign effectiveness
    • Understanding market trends and statistics in influencer marketing

Course Format

  • Duration: 2 hours on-demand video
  • Format: Self-paced online course
  • Resources:
    • 2 articles
    • 1 downloadable resource
    • Access on mobile and TV
    • Certificate of completion
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