B2B Sales Empowerment and Enablement 3.0

Course Overview

• Course Title: B2B Sales Empowerment and Enablement 3.0
• Instructor: Dr. José Prabhu J
• Target Audience:
  • Sales professionals
  • Managers
  • Executives
• Prerequisites:
  • Basic skills and Ideas of B2B Sales

Curriculum Highlights

• Key Topics Covered:
  • Introduction to B2B Sales Empowerment
  • Aligning Sales Strategy with Business Goals
  • Incentive Structures and Motivation
  • Pricing Strategies in B2B Sales
  • Sales Enablement Tools and Technologies
  • Field Specialization and Sales Roles
  • Marketing Alignment and Collaboration
  • Continuous Improvement and Adaptation
  • Psychological Pricing Tactics
  • Market Analysis for Pricing
• Key Skills Learned:
  • Understanding B2B sales landscape
  • Recognizing the significance of sales empowerment and enablement
  • Familiarizing with key concepts and terminology
  • Defining business objectives and sales goals
  • Identifying target markets and customer segments
  • Developing strategies to synchronize sales efforts
  • Designing effective sales incentive programs
  • Understanding motivation and behavior within sales teams
  • Implementing performance measurement and feedback mechanisms
  • Exploring B2B pricing models and negotiation tactics

Course Format

• Duration:
  • 2 hours on-demand video
• Format:
  • Self-paced online course
• Resources:
  • Access on mobile and TV
  • Certificate of completion